Quick commerce platform KiranaProhas reserved in PV Sindhu,India's badminton player, as both a financial specialist and brand ambassador.

The company didn't reveal the monetary details of the deal but affirmed that Sindhu's speculation is the first commitment in its seed subsidizing round.

PV Sindhu's part will expand past fair being the confront of KiranaPro. Concurring to the company, she will effectively contribute to the brand's vision of bridging the advanced separate for little retailers. Her part as the brand's official ambassador amid IPL 2025 will assist open up KiranaPro's presence on a national scale.

Established by Deepak Ravindran and Dipankar Sarkar, KiranaPro engages nearby Kirana stores and supermarkets with its innovation. By empowering 10-minute conveyances and giving adaptable income models, KiranaPro guarantees Kirana stores remain competitive within the retail landscape.

As of late, KiranaPro procured Joper.app, a hyperlocal grocery delivery benefit that connects small Kirana stores with clients, for an undisclosed amount.

After this association, PV Sindhu will include in different advanced and traditional media campaigns and wear the logo of KiranaPro  on her shirt.