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Sreejit Nair is hired as CEO of 4700BC, which aims to generate Rs 500 Cr in revenue in three years
4700BC Points ₹500 Crore Income in Three A long time, Strengthens Leadership with Sreejit Nair as CEO
4700BC, India's driving premium snacking brand, proceeds to scale new heights, closing FY25 with record-breaking development. With a exceptional 7x development within the final four a long time, the company is presently quickening its extension plans, pointing for ₹500 crore in income inside the following three a long time.
As portion of this driven direction, 4700BC is strengthening its leadership and operational capabilities. The later arrangement of Sreejit Madhavan Nair as CEO underscores this development strategy. Sreejit, a seasoned FMCG pioneer with encounter at PepsiCo, Procter & Gamble, Raw Pressery,and Costa Coffee India, will initiate the company's another stage of development, driving advancement, market penetration, and brand excellence.
Sreejit Madhavan Nair, CEO of 4700BC, included:
"4700BC has built an extraordinary brand that resonates with new-age buyers who embrace innovations and are willing to pay a premium. The premium snacking category is advancing quickly, and the brand is extraordinarily situated to capture this opportunity. I am energized to lead the company in this following stage of development, focusing on growing our portfolio into other snacking categories and confectionery, strengthening distribution, and conveying exceptional products."
Chirag Gupta, Founder at 4700BC, commented:
“While we have effectively developed from to over ₹100 crore in income, another leg of development requires us to construct a strong leadership group with a center on retail development and strengthening our corporate establishment. We must accelerate product improvement, bring new innovations to showcase faster, and improve our brand nearness through strategic partnerships and collaborations. Bringing Sreejit on board could be a crucial step in this travel, and together, we'll drive 4700BC's change. Anticipate seeing new-age item launches, deeper market penetration, and more grounded brand visibility.”
India's snacking showcase, esteemed at ₹45,000 crore in FY23, is anticipated to about double to ₹85,000 by FY30, developing at a CAGR of 9%. The premium snacking section is anticipated to develop at an amazing 20GR, coming to ₹24,000 crore by FY30. 4700BC points to have a critical share in this space whereas diversifying into adjacent snacking categories.