Microsoft uses Bing to fool users into thinking they're on Google
Microsoft has found yet another way to push users towards its Bing search engine, this time by mimicking the look of Google's homepage when users search for "Google" on Bing without logging into a Microsoft account. This tactic involves displaying a page that resembles Google's interface, complete with a search bar, a doodle-like image, and small text below the bar, all designed to evoke the familiar Google experience.
Interestingly, this Google-like interface only appears for "Google" searches, while other searches return standard Bing results. In the deception interface, Bing still provides ordinary "Google, " search results, but visual skills may attract users' attention. This isn’t the first time Microsoft has faced backlash for aggressive attempts to steer users toward Bing or Edge.
Over the years, Microsoft has used tactics such as changing the Chrome download page, displaying pop-up ads in Google Chrome on Windows, placing surveys on the Chrome download site, and even using persistent notifications that some have likened to similar malware behavior.
While Google has its own tactics for promoting Chrome, such as notifications urging Edge users to switch, these efforts are significantly less intrusive than Microsoft's operating system-level intrusions and network manipulations. Microsoft's latest step seems to be upgraded in competition with Google, and again asked people to pay attention to its unconventional ways to gain benefits in the browser and the search engine war.